4 Ways to Make an Unforgettably Flawless Holiday Event Experience

  • By David Kennedy | Thursday, September 16th, 2021
4 Ways to Make an Unforgettably Flawless Holiday Event Experience

It’s hard to believe the holiday season is upon us once again! To make this year’s holiday events absolutely magical experiences for attendees of all ages, you’ll need the right event technology in your toolkit. From simplifying the ticket purchase process to keeping visitors engaged throughout your entire holiday attraction, our suite of products at Patron Technology can do all this and more.

Read our list (and check it twice) to discover the features and benefits we offer to make your holiday experiences unforgettable for the whole family!

Seamless Ticket Purchase Process

Put our streamlined ticketing process to work to make it easier than ever for attendees to plan their visit to your holiday attraction. Tailor your event listings to match the look and feel of your brand, and highlight the most exciting parts of your holiday experiences with descriptions, photos, video, and more. 

Our powerful timed entry feature makes it easier than ever to control your event’s capacity, ticket sales, and staffing needs by selling tickets at customizable time slots. And use our reserved seating capabilities to sell tickets on trolley rides or to classic holiday musical performances. 

During the checkout process, you can add custom questions or collect demographic information unique to your event, like the name and contact information for each attendee, what aspects of your event they’re most excited for, or if they want to opt-in to your newsletter. Plus, consider adding merchandise or VIP upsells right into your ticket checkout to generate more pre-event revenue, and ensuring Santa’s workshop remains stocked with enough toys and goodies for every visitor!

Easy Registration & Waivers

After customers place their ticket order, you can take things a step further by directing them to register for your holiday experience directly from a link in their ticket confirmation email, unlocking their unique microsite for a highly personalized experience. Use this space to empower attendees to keep track of everything they interact with at your holiday event, including on-site photo and video booths, badges they collect (see below), and add-on purchases they make. Plus, you can use this microsite to house any necessary waivers you need them to complete before their arrival, (in case your winter wonderland features a fun yet slippery ice rink.)

Streamlined Access Control

Get excited holiday revelers through the doors and fully immersed in your experience quickly and efficiently with an easy-to-manage admissions process. For holiday events, selling tickets at predetermined time slots is one of the best tools we offer to help maintain a safe, manageable capacity and sell more tickets throughout each day. Our mobile ticket options and ticket scanning app make it simple for attendees to present their tickets, and for your on-site staff to quickly scan them in using their own mobile device or one of our dedicated scanners. For an added layer of efficiency, also consider implementing RFID credentials to make admissions as simple as a wave of a wristband.

All of our admission options come with advanced real-time reporting tools that give you down-to-the-minute insights into who’s been checked in and which time slots are filling up the fastest, helping you plan staffing and admission procedures for future dates. And if you’ve still got tickets available, our integrated box office app makes on-site walk-up sales a snap, and keeps all your ticket sales data in one place!

Immersive On-Site Experiences

Give attendees every opportunity to turn your holiday event into an unforgettable experience with immersive on-site experiences! Patron Technology offers a suite of engagement products built to keep your attendees entertained at every moment. Provide interactive photo and video booths throughout your attraction, complete with holiday-themed props and backdrops for the perfect keepsake. Automatically link these photo opportunities to attendees’ unique microsites to ensure they always have access to their favorite shots. 

You can also turn your experience into a full on scavenger hunt with immersive gamification options, offering points for certain actions like visiting the gift shop or scanning hidden QR codes throughout your event. Then, enable visitors to redeem their points for perks like merchandise discounts, a free photo with Santa, and more! Not to mention, each of these on-site activations can become valuable sponsorship opportunities for your business, offering a way for sponsors to build lasting connections with attendees who associate their brand with your unforgettable experience.

Ready to get started? Learn more about how Patron Technology can make this year’s holiday events a seasonal success today!