Event Planning

Tuesday, January 12th, 2021

11 Ways for Event Organizers to Make Money Virtually in 2021

As 2021 begins, event organizers are looking for new virtual revenue sources to get off to a favorable start financially. Online formats offer endless possibilities for event organizers to monetize their event offering and reach larger audiences, so it’s the perfect opportunity to try out new revenue-driving strategies. Read on for our list of 11 ways event organizers can make money online in 2021 and beyond.
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Wednesday, December 9th, 2020

Transform Your Online Event With Virtual Meet & Greets

You’ve made the decision to take all or part of your event online, and now it’s time to take it a step further and ensure you’re providing the same level of connection and sense of community your attendees have come to love and expect. With the right technology toolkit, there’s nothing stopping you from creating memorable, highly engaging virtual experiences your worldwide audiences can enjoy! One key feature you need to make this possible is virtual meet & greets with your artists, celebrity guests, and other talent.
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Wednesday, November 11th, 2020

Every Feature You Need to Create the Ultimate Virtual Concert Experience

Given the current event landscape, so many concert promoters and musicians have begun live streaming to maintain a connection with their fans. While sharing free live streams or past content via social media and other third-party platforms provides some much needed entertainment, these scattered tools are likely not providing a reliable revenue stream, and may be leaving your fans feeling less than fulfilled. Whether you’re planning a fully online performance, or a live music event with both in-person and online components, you’ll need an integrated event technology solution to provide a seamless fan experience from start to finish.
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Thursday, October 29th, 2020

5 Safety Considerations for Your Live 2020 Holiday Event

Tickets for this year’s holiday events will be in high demand. Thanks in large part to months of social distancing and limited entertainment opportunities, folks are excited to get out and celebrate the holidays however they can. That said, while the safety of all remains a top concern around the world, it’s important for event organizers to pay special attention to government regulations and common sense practices to protect employees and attendees all season long.
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Tuesday, October 13th, 2020

Guest Blog: Reopening a Live Event Space in the Age of Social Distancing

The last few months have been the closest the live events industry has gotten to full annihilation. When the government ordered Color Factory and the rest of our industry to close our doors in New York City and Houston in March, we, like most of you, didn’t know when or if we’d be able to reopen or ever effectively engage in public assembly activity again. The industry seemed full of misinformation, fear, and senseless destruction of value. As we moved through the pandemic, we had to make painful yet necessary cuts to staff and operations. We were doing all we could to survive… and we did.
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Wednesday, September 30th, 2020

Create the Ultimate Virtual Sports Fan Event With These Features

If your sports team or athletic organization is preparing to take fan experiences online, the technology you choose to make that switch needs to be a primary consideration. While some event organizers have taken to sharing free live streams or past content via social media or other third-party platforms, these scattered tools are likely to leave your sports fans feeling less than fulfilled. Whether you’re planning a fully online gathering, or a fan event with both in-person and online components, you’ll need an integrated event technology solution to provide a seamless fan journey from start to finish.
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Wednesday, September 2nd, 2020

6 Effective Sponsorship Opportunities for Live Streams

As event organizers, we know that one of the most important event revenue sources is sponsorship placement. We’re familiar with the traditional sponsor options (venue signage, placement on printed materials, stage naming rights), but what about when it comes to virtual experiences? There are actually tons of virtual options, and presenting sponsored content in an online format can give you and your sponsors more detailed insights into performance data, like link clicks, attendee engagement, and impressions.
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Wednesday, August 5th, 2020

What You Need to Give Your Fans the Ultimate Virtual Fandom Experience

Whether your next fandom event is hosted completely online, or is an in-person event with virtual components, it’s important to settle on the right event technology to turn your online dreams into a reality. While some event organizers have taken to sharing free live streams or past content via social media or other third-party platforms, these scattered tools can leave fans feeling less than fulfilled. To create your complete virtual fandom convention, it’s key to partner with an integrated event technology solution in order to provide a seamless fan journey from start to finish.
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Thursday, July 9th, 2020

3 Ways RFID Event Technology Is the Key to Social Distancing

Social distancing measures have become a staple of daily life across the world, even as we see in-person events on the horizon again in some areas. This begs the question: how do we provide an unforgettable event experience for attendees while still keeping safety and distance top of mind? While there’s no one simple solution to this challenge, taking steps to reduce hand-to-hand interactions and optimize foot traffic flow to maintain personal distance are at the heart of the path forward.
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Thursday, June 18th, 2020

5 Venue Considerations for a Safe Return to In-Person Events

As restrictions on mass gatherings around the world begin to relax, venue managers and event organizers alike are working on plans to get the world of live events back up and running again. With social distancing measures still in effect, you’ll need to take every precaution to keep your venue’s attendees safe, while providing the same engaging event experience your customers have come to know and love.
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