June 20, 2023

How Using Reels Can Grow Your Event's Instagram Following

While TikTok is the powerhouse social media platform when it comes to short-form vertical video content, this format has since spread to other popular sites. Instagram's video section, called Reels, focuses on this format, and offers a space for reposting TikToks or creating native content that can be overlaid with a variety of music and effects. Reels allow you to highlight exciting aspects of your events and give your Instagram account the chance to reach a much larger audience. 

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