Thursday, October 19th, 2017
When promoting a new event, a press release can serve as a great method to generate publicity at minimal cost to you. If it gets picked up by major websites or influencers, your event could also be exposed to potential attendees that may never have found it otherwise. Not to mention, a widely shared press release adds legitimacy to your event and can help you gain potential sponsors. That being said, you’ll need to take certain steps to ensure that your story does not go unnoticed. Our event marketing experts have put together a few tips to make sure your press release stands out and gets the coverage you desire! (more…)
Wednesday, October 18th, 2017
A digital marketing strategy’s success lies in your ability to measure how much bang you get for your buck. That’s where tracking pixels come in. Tracking pixels record events, such as a ticket purchase, and collect user profiles from an HTML code snippet placed on any website page. By integrating this code with your event ticketing partner’s system, you can place pixels on your event listings and final receipt pages to measure the health of all of your online advertising campaigns! (more…)
Thursday, October 5th, 2017
Posters are a great way to promote a new event. Once you’ve settled on a design, they’re easy to produce and distribute, and can be a powerful tool in driving awareness and promoting genuine interest in your event. That being said, if you are a first time event organizer without access to the assistance of an experienced designer, choosing your poster design can be easier said than done!
Monday, September 25th, 2017
As an event organizer, we know you value data that detects trends in ticketing, sales, and consumer behavior. It’s why our engineers built Timelines as one of our system’s powerful analytics tools. Timelines gives you the power to compare and contrast patterns in your ticketing data so you can sell more tickets to future events.
Tuesday, September 12th, 2017
Instagram has proven to be a powerful tool for event organizers to promote their brand and their event. Taking a page out of Snapchat’s book, Instagram’s Stories feature allows users to upload photos, videos, or Boomerang gifs which are set to expire after 24 hours. With recent updates to this story functionality, the platform is becoming even more friendly for events, offering access to a larger audience, direct links to ticket sales, and a medium to share exclusive event details. (more…)
Monday, August 28th, 2017
As any event organizer knows, a well-planned social media strategy is critical to the success and growth of your event. Every day, new and more complex tools are entering the social market promising to make your workload easier by automating your social media tasks. But which tools are right for your event? (more…)
Tuesday, August 8th, 2017
Sponsorships can be a fantastic way to add value to your nonprofit event while staying within your budget, but are you doing all you can to secure the best sponsorship agreements? Our event experts have put together a few tips to make sure you and your sponsor are getting the most out of your relationship. Read on to see what you should be taking into consideration before beginning your sponsor search!
Thursday, July 20th, 2017
Event organizers can benefit from a tool that filters through their customer lists to help them better understand their behavior; that’s why we built Segments! Segments lives right inside our Admin, and can group customers based on various demographic and behavioral data. (more…)
Thursday, July 6th, 2017
Your event is generating buzz and online ticket sales are piling up, but what about your phone sales? If a customer is taking the time to inquire about tickets over the phone, they are likely seeking a more personal purchasing experience. Take that opportunity! (more…)
Thursday, June 15th, 2017
Want to know the secret behind taking awesome and inexpensive event day photos? It’s your phone! Create stunning new content by learning where to place your social team, identifying which low-cost tools can capture the feel of your event, and discovering how to call attention to your content with built-in editing tools.
Give your event day photos a boost with these tips and features. (more…)