We weren’t really sure what to expect when we arrived at Pier 36 for Billboard.com’s Summer Blowout event.
Remember, this was not your father’s ticketing… ShowClix had the dubious honor of hosting the first-ever entirely mobile-ticketed event. (Check out yesterday’s blog post for a video with more information.)
Located just north of Manhattan Bridge in New York’s Lower East Side, Pier 36 was the perfect venue to host what many of the city’s most prolific media bloggers had dubbed the event of the summer.
The Blowout was a mix of equal parts concert and summer party with just a dash of neon flash mob, hosted by Billboard Top 100 artist LMFAO. Add to that an entourage including renowned hip-hop producer Swizz Beatz, among a guest list of rising musicians and other VIPs, and you’ll see why we were so thrilled to be at the center of the action.
Even media giant TMZ showed up to spread the gospel (and gossip) about the event.
Check out some backstage photos from the Blowout, snapped by our own Daniel Stainer.