Wednesday, April 11th, 2018
By now, you’re probably investing some of your event marketing spend in Facebook Ads. Boosting posts can be a great vehicle to increase engagement, but when your top priority is increasing ticket sales, it’s best to dive into Facebook Ads Manager head first. (more…)
Thursday, March 29th, 2018
It’s clear that social media follower engagement is a key aspect of a festival promotional strategy, so how can you put your festival’s social efforts into overdrive to amplify the interest in your posts? Contests are a great way to get your current fans excited and expose your event to new attendees. If you’re not sure where to begin, never fear! Our event experts put together three social media contest ideas to get you started. (more…)
Thursday, March 22nd, 2018
Your event staff is a well-oiled machine, working in each of their specific roles to make sure event day goes off without a hitch. That being said, each and every one of your on-site staffers are acting as ambassadors for your event. Keep attendee satisfaction at an all time high by making sure your entire event staff can answer these ten common questions: (more…)
Monday, March 5th, 2018
Before we can optimize our event marketing efforts, we have to analyze the data we have available to us. Since there are hundreds of platforms and systems available, some free, some not, do you find yourself asking “Where do I start?” Facebook Audience Insights is a free and powerful analytics tool housed in the Facebook Ads Manager that cuts through the mass of information and returns important insights about your Facebook page’s followers that are easy to understand and utilize. (more…)
Thursday, February 22nd, 2018
Your email list subscribers and customers get tons of emails daily. How can you get your event emails to stand out in their cluttered inboxes? Our event marketing experts put together a list of items you need to include in all your emails to help you increase open rates, drive traffic to your site, and sell more tickets. Check it out! (more…)
Wednesday, February 21st, 2018
If you’re looking to drive pre-event revenue for your upcoming festival, selling products alongside your online ticket sales is a great way to do this. Not only will offering add-ons like apparel and after-party passes boost your bottom line, it will also add convenience for you and your buyers, and help you better prepare for onsite merch inventory needs. Check out our event experts’ ideas for merchandise to offer along with your festival tickets! (more…)
Wednesday, February 7th, 2018
Let’s face it, sometimes event postponement is unavoidable. How you communicate it to your customers during the first week can make all the difference in perception and overall customer experience. Check out our team’s event postponement communication tips below, and keep them in mind when planning your next event. (more…)
Wednesday, January 24th, 2018
Ticket buyers can protect their purchases with our newest feature: ticket insurance! We’ve recently integrated with TicketGuardian, an industry-leading ticket insurance technology company, so you can present your ticket buyers with ticket insurance as an option in the checkout process. It will give the buyer a transparent choice to protect their purchase or decline the insurance. (more…)
Monday, January 22nd, 2018
Have you been reading all the blogs and articles about the latest search engine optimization (SEO) tips and wondering where you should start? We can help! SEO boosts the visibility of your website on search engines like Google and Bing, and can help you sell more tickets. By following SEO best practices, you can increase organic online traffic and provide an easy way for ticket buyers to find your event’s website. (more…)
Tuesday, December 19th, 2017
As you welcome in the new year, you’re likely considering everything 2018 will have in store for your organization: new events, new technology, and new opportunities. With all these changes, you’ll need a reliable ticketing partner who will be by your side every step of the way. But with many options, how can you be sure you’re making the right decision for your events? (more…)
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