Event Promotion
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Thursday, August 17th, 2023
4 Types of Social Media Contests to Drive Ticket Sales
It’s no secret that your event’s social media presence can have a huge influence on your event’s overall success. Running a social media contest in the weeks leading up to show day is a great tactic for both building anticipation and encouraging your followers to share your event with a wider audience of potential ticket buyers. With the short-term video social media takeover, it’s also a fun and low-effort way to get video UGC from your audience. Our experts are here to give you the scoop on four different types of social media contests sure to boost your event’s ticket sales!
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Wednesday, July 26th, 2023
6 Effective Tips for Promoting Your Event on TikTok in 2023
Looking for new ways to level up your event marketing? TikTok is an extremely powerful tool for showcasing your event to tons of people across generations! With the rise of short-form video in recent years, creating TikToks starring your events will get them in front of a wider audience than ever before. With over 1.6 billion users on the app today, you’re sure to find a niche community as passionate about your events as you are!
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Tuesday, June 20th, 2023
How Using Reels Can Grow Your Event’s Instagram Following
While TikTok is the powerhouse social media platform when it comes to short-form vertical video content, this format has since spread to other popular sites. Instagram’s video section, called Reels, focuses on this format, and offers a space for reposting TikToks or creating native content that can be overlaid with a variety of music and effects. Reels allow you to highlight exciting aspects of your events and give your Instagram account the chance to reach a much larger audience.
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Tuesday, March 28th, 2023
6 Attention-Grabbing Festival Sponsorship Ideas
Festival season is upon us, bringing with it all the food, fun, and entertainment we’ve come to know and love! While ticket sales will most likely make up the bulk of your event’s revenue, many festivals also rely on sponsorships to help them succeed. With so many competing festivals and events out there, how can you ensure that yours stands out to potential sponsors? (more…)
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Tuesday, December 13th, 2022
4 Email Remarketing Campaigns to Boost Your Event’s Bottom Line
From conventions, to concerts, to large-scale festivals, email remarketing is a powerful tool in any event marketer’s toolbox. Email remarketing is a method of segmenting your email marketing lists so you can reach those who have already bought tickets or who have shown an interest in your event. This enables you to promote your events and other items with relevant, personalized emails encouraging recipients to buy now.
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Wednesday, November 30th, 2022
Pop-Up Museum Products You Should Offer With Ticket Sales
Your pop-up museum has built a huge following on social media, and ticket sales are going great, but you’re looking to drive even more revenue. Offering products, merchandise, and special add-ons alongside your online ticket sales can be a perfect way to do this. Read on for our event experts’ suggestions on the best products to offer to your pop-up’s visitors! (more…)
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Wednesday, August 3rd, 2022
What’s the Difference Between Operational and Marketing Emails?
Our event ticketing system makes it convenient to send messages to lists of customers from your events. When conducting mass email campaigns like this, there are typically two major categories: operational and marketing emails.
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Monday, May 16th, 2022
4 Types of Content That Will Keep Attendees Engaged Year-Round
Next year’s event is still months away, but you don’t want your audience to forget about you in the mean time. You already posted an abundance of #TBTs, and ticket presales aren’t going to begin for another few months… so how can you keep your attendees engaged during this lighter time? Luckily, our event experts have the tips you need to keep that event buzz alive year-round. Read on! (more…)
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Tuesday, April 12th, 2022
The 4 Ticketing Features You Need for Your Pop-Up Museum
Pop-up museums and exhibits seem to be everywhere you look these days, and it makes perfect sense why these engaging installations have grown into a verifiable phenomenon. These events offer exciting, interactive experiences, unique photo opportunities, and so much more. With pop-ups having become so prevalent, organizers need to make sure they’re partnering with the right ticketing platform to make sure they stand out and attract attendees.
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Monday, March 14th, 2022
3 Ways Social Influencers Can Improve Your Event Marketing
Social media influencers seem to be everywhere these days. That said, have you taken the initiative to investigate what influencer marketing could offer your event? In the age of social media saturation, the overall effect social influencers have on their followers can be extensive. By tapping into the sense of authenticity a sponsored influencer post can evoke, your brand has a unique opportunity to make a lasting impression on audiences that other more traditional marketing tactics just can’t replicate.
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