Thursday, October 17th, 2019
With such exciting music festivals on the scene, experienced event organizers know how important it is to make their event stand out in as many ways as possible. Fortunately, festivals offer a uniquely powerful source of marketing material for event promoters: video content. With footage of your past and current events at your disposal, including your headlining artists and crowds of excited attendees, Instagram’s IGTV is the perfect medium to use this content for event marketing! This long-form video application can host longer videos (up to 10 minutes for most accounts, and up to an hour for larger and verified accounts), meaning you can share some truly engaging video content while tapping into Instagram’s massive user base to create buzz around your event.
Thursday, October 3rd, 2019
It’s no secret that your event’s social media presence can have a huge influence on your event’s overall success. Running a social media contest in the weeks leading up to your event is a great tactic for both building anticipation and encouraging your followers to share your event with a wider audience of potential ticket buyers. Our event experts are here to give you the scoop on four different types of social media contests sure to boost your event’s ticket sales!
Tuesday, September 17th, 2019
If you’re hoping for a post or topic to trend on social media, the right hashtag can be the key to success. From an event marketing perspective, a hashtag specific to your event can spark buzz, encourage conversation, and optimize discovery. In addition to expanding your audience, hashtags are also an easy way to monitor what people are saying about your event throughout its run. With that said, choosing the perfect hashtag for your event can take time and careful consideration. That’s why our marketing experts have put together four key aspects to consider when creating a successful event hashtag!
Thursday, August 22nd, 2019
Before you begin booking your talent and selling out your vendor spaces, there’s one often-overlooked factor that should be considered early in your event planning process: transportation. The ease and overall accessibility of transportation to and from your event can be the primary difference between a sold-out show and a lackluster turnout.(more…)
Thursday, August 15th, 2019
As any event organizer knows all too well, event day can be hectic. But don’t stress, our team of Event Operations Specialists have your back! We know that applying the right tools is key to successfully organizing and executing any event. Continue reading for our on-site event experts’ list of apps all event organizers should consider downloading to make their show days run as smoothly as possible.
Tuesday, July 23rd, 2019
Seasoned music festival organizers understand that VIP packages can be a valuable tool to make your event stand out, while offering fans exclusive opportunities to enhance their experience. Not to mention, VIP packages generate a portion of your overall event revenue. But with so many festivals out there now, how can you be sure your audience will choose your event? Our event experts have accumulated a list of six VIP perks guaranteed to give your premium ticket sales a boost by confirming that your music festival and VIP amenities are the ultimate music excursion.
Thursday, July 18th, 2019
Your festival is fast approaching and ticket sales have been steady, but now you’re wondering what else you can do to pick up the pace without breaking your marketing budget. Media coverage can assist in helping to surpass your attendance goals without the need to significantly increase your advertising spend.(more…)