July 26, 2023
Looking for new ways to level up your event marketing? TikTok is an extremely powerful tool for showcasing your event to tons of people across generations! With the rise of short-form video in recent years, creating TikToks starring your events will get them in front of a wider audience than ever before. With over 1.6 billion users on the app today, you’re sure to find a niche community as passionate about your events as you are!
Monday, October 30th, 2017
Ladies and Gentlemen, boys and girls! Step right up to New York’s long-cherished cultural gem, Big Apple Circus! Returning for its 40th Anniversary revival season, Big Apple Circus (BAC) is revitalizing its time-honored circus for modern-day audiences. Now through January 7, trapeze artists, jugglers, and contortionists alike are taking over Lincoln Center, promising a night of wonder and a lifetime of memories. (more…)
Friday, October 27th, 2017
ComplexCon, the world’s largest gathering of like-minded pop culture enthusiasts, is taking over the Long Beach Convention Center this November! Imagine this as our generation’s World Fair: an expertly curated convention and festival that brings life to the world of Complex, the online hub for all things pop culture. It’s a weekend full of exclusive sneaker drops, headline musical performances, bleeding edge streetwear and fashion, and dialogues from some of today’s brightest cultural leaders. (more…)
Thursday, October 19th, 2017
When promoting a new event, a press release can serve as a great method to generate publicity at minimal cost to you. If it gets picked up by major websites or influencers, your event could also be exposed to potential attendees that may never have found it otherwise. Not to mention, a widely shared press release adds legitimacy to your event and can help you gain potential sponsors. That being said, you’ll need to take certain steps to ensure that your story does not go unnoticed. Our event marketing experts have put together a few tips to make sure your press release stands out and gets the coverage you desire! (more…)
Wednesday, October 18th, 2017
A digital marketing strategy’s success lies in your ability to measure how much bang you get for your buck. That’s where tracking pixels come in. Tracking pixels record events, such as a ticket purchase, and collect user profiles from an HTML code snippet placed on any website page. By integrating this code with your event ticketing partner’s system, you can place pixels on your event listings and final receipt pages to measure the health of all of your online advertising campaigns! (more…)
Thursday, October 12th, 2017
Each year, our Event Ops team’s largest onsite undertaking is the one and only New York Comic Con. Our event experts work for months preparing for this massive event, and spend the days leading up to the event helping to prepare the Javits Center for the four days of pure fandom bliss to follow. Read on for some of our team members’ favorite moments from this year’s NYCC! (more…)
Wednesday, October 11th, 2017
Are you looking for somewhere to celebrate the Halloween season that the whole family can enjoy? You’re in luck! Pumpkin Nights is bringing you all the fun and enchantment of Halloween, without the creepy ghosts, ghouls, or anything else that goes “bump” in the night. This outdoor festival reclaims the wonder and whimsy of Halloween, one pumpkin at a time! From October 13-29, immerse yourself in a multi-sensory experience including face painting, photo-ops, clever costumes, and some incredible pumpkin art and themed displays. (more…)
Tuesday, October 10th, 2017
Over the weekend, our team was working on-site alongside our partners at the Millvale Harvest Moon Wine Festival, a local wine festival held just across the river from Pittsburgh. Read on for our recap of the sights, sounds, and tasty wine and food we experienced! (more…)
Thursday, October 5th, 2017
Posters are a great way to promote a new event. Once you’ve settled on a design, they’re easy to produce and distribute, and can be a powerful tool in driving awareness and promoting genuine interest in your event. That being said, if you are a first time event organizer without access to the assistance of an experienced designer, choosing your poster design can be easier said than done!
Friday, September 29th, 2017
Summer has officially ended, and it’s time for everything we love about autumn to take its place! Read on for our preview of the fall festivals, fandom events, concerts, and attractions coming your way in October. (more…)
Thursday, September 28th, 2017
Can you think of any better way to spend a Friday night than with a nice glass of premier whisky in your hand? At the 11th Annual WhiskyFest San Francisco, connoisseurs of the drink and the craft, as well as beginners, will gather in the Marriott Marquis hotel to indulge in rare and exclusive whiskies. They will also get to meet master blenders and distillers! (more…)
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